Excellence Ultra-Ash-Brown

Tired of Greys? Looking for caring at-home hair-dye to refresh your cool colour? Introducing new Excellence Cool Crème enriched with Purple Technology enriched with Hyaluronic Acid. Benefits of Excellence Cool Crème by L'Oréal Paris • Permanent at-home colour with Purple Technology now enriched with Hyaluronic Acid. • Neutralises yellow and orange undertones thanks to our purple shampoo and mask. • Up to 100% Grey Coverage* • Up to 5x more nourished hair*. • Care for your colour with our Protective Cool Colouring Crème. Care for your scalp, with our gentle Purple Shampoo. Care for your hair with our Anti-Brassiness Purple Mask. • Non-drip crème formula for easy application suits for all hair types. Read instructions and patch test 48 hours before use: 1.) Use gloves and pour colouring into developer bottle and shake to mix, 2.) Apply colour and leave for recommended time, 3.) Shampoo out and follow with conditioning mask. Each box includes: 1x Developer, 1x Colouring Cream, 1x Comb Applicator, 1x Gentle pH Shampoo, 1x Mask, 1x Leaflet and Pair of Gloves What makes it special? HYALURONIC ACID + PURPLE TECHNOLOGY - Simultaneously whilst nourishing the hair the anti-brass purple mask neutralises the brassiness for smooth and cool toned hair. TRIPLE CARE COLOUR RITUAL: • New Protective Cool Colouring Cream enriched with caring agents, it protects and nourishes the hair as it colours, and gives a long-lasting rich colour result. • New Gentle pH Purple Shampoo infused with Hyaluronic Acid, it delicately cleanses the scalp and hair of excess residue to reveal a beautiful natural colour and hydrated feeling hair. • New Anti-Brass Purple Mask enriched with Hyaluronic Acid, it seals the cuticles for nourished, supple hair and a long-lasting rich colour. NON-DRIP CRÈME FORMULA FOR EASY APPLICATION, SUITS ALL HAIR TYPES *Instrumental Test Permanent at-home colour with Purple Technology now enriched with Hyaluronic Acid. Neutralises yellow and orange undertones thanks to our pur